7 July 2027 | East Malling
UK's leading technical event for fruit & vine
Fruit Focus: Serving the technical needs of the UK fruit & vine community
7 July 2027 | East Malling, Kent
Decisions around crop protection, nutrition, water, labour, technology and harvest/ post-harvest carry more weight than ever.
Fruit Focus gives growers a day away from the immediate demands of the farm to meet the people who can help, compare ideas and technologies, ask questions and find solutions to the issues affecting their businesses now
The Fruit Focus team is looking forward to welcoming you to East Malling on 7 July 2027.
One day that connects you with specialist exhibitors, bringing the people who grow the UK’s fruit together with the products, technology and expertise that can help you do it more productively
What's on
Discover the 2026 show features
National Farmers Union Fruit Forum
The NFU Fruit Forum provided an opportunity to discuss and debate key issues, challenges and developments within the fruit industry.
Working
Demonstrations
Several Fruit Focus exhibitors displayed and demonstrated autonomous equipment and robotics for fruit growers.
Networking Breakfast & Luncheon
In challenging times, it is so important to spend time with colleagues across the industry to discuss shared issues and new ideas. Visitors joined the Fruit Focus new breakfast and luncheons to hear from industry leadership and to share their thoughts.
New Seminar
Stages
Covering Viticulture, Packing & Packaging.
New seminar stages covered technical topics related to viticulture as well as a focused area for those that wanted to hear more from the Quality Produce Centre and get the latest on Packing & Packaging innovation.
Topics
Find out what topics were discussed
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Crop Protection
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Nutrition
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Research & Development
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Pollinators
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Packaging Solutions
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Machinery & Technology
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Water/ Irrigation
2026 Sponsors
Sponsors And Partners